I have been writing copy for clients since 1990.
Here is a small selection of my work...
Nursing Times / MacMillan Ltd
I wrote the brochure text for a B2B publication aimed at raising advertising revenue for the Nursing Times
Berkeley Homes / KBA Marketing Ltd
I wrote the brochure text for several new housing developments and prestige properties throughout the southeast of England / Home Counties
Tesco plc / Eurotunnel plc
I wrote the brochure text for a joint venture promoting the Le Chunnel cross-Channel train service (operated by Eurotunnel plc) and the Tesco Vin Plus wine warehouse in Calais, France. I also wrote the brochure text for the 1996 Tesco Christmas Gifts catalogue.
Hobsons plc / Daily Mail & General Trust plc
Hobsons Publishing is the largest education publisher in Europe. For 15 years I was a principal writer on Hobsons' Casebook series of careers guides. The Casebooks were automatically distributed to Careers Offices at every UK university - and many in Europe. I wrote casestudies and corporate focus articles - profiling career and training opportunities at companies within a wide range of career sectors and exploring key issues within those sectors in detail. In the course of my work for Hobsons I interviewed everyone from recent graduates and shop floor workers to CEO's and senior management within global corporations. There was a Casebook for every major career sector - Engineering, Finance, IT, Law, Logistics, Marketing, Retail, Tourism - as well as specialist Casebooks - Careers In Europe, Career Women, Disabilities, Ethnic Minorities, MBA Courses, Postgraduate Courses. I wrote for all of them.